Privacy policy

Privacy policy

We know that you care about your personal data and how it is used, and we want you to trust that we use your personal data carefully. This Privacy Notice will help you understand what personal data we collect, why we collect it and what we do with it.

Who is collecting it?

Any personal data provided to or collected by our web site is controlled by . This Privacy Notice applies to personal data collected by our web site in connection with the services and products we offer. This Privacy Notice also applies to our marketing content, including offers and advertisements for our products and services, which we (or a service provider acting on our behalf) send to you on third-party websites, platforms and applications based on your site usage information. These third-party websites generally have their own Privacy Notice and Terms and Conditions. We encourage you to read them before using those websites.

What personal data is being collected?

You are not required to provide the personal data that we request, but if you choose not to do so, we may not be able to provide you with our products or services, or with a high quality of service or respond to any queries you may have. We may collect personal data from a variety of sources. This includes:

  • Personal data you give us directly by our contact forms,
  • Personal data we collect automatically, and
  • Personal data we collect from other sources.

Personal data means any information that can be used to identify directly or indirectly a specific individual. This definition includes personal data collected offline through our Consumer Engagement Centers, direct marketing campaigns, sweepstakes and competitions and online through our websites, applications and branded pages on third-party platforms and applications accessed or used through third-party platforms. You may be asked to provide your personal data when you are in contact with us. We may combine it with other information to improve our products, services, content, and advertising.

What purpose do we use your data for?

Additionally, we processes your personal data also using automated means. An automated decision is a decision which is made solely by automatic means, where no humans are involved in the decision-making process related to your personal data. We collect, process and disclose your personal data for the following specific and limited purposes:

  • To process your payments, if you purchase our products, to provide you with your order status, deal with your enquiries and requests, and assess and handle any complaints;
  • To process and answer your inquiries or to contact you to answer your questions and/or requests;
  • To develop and improve our products, services, communication methods and the functionality of our websites;
  • For the purposes of competitions or promotions that you have entered;
  • To communicate information to you and to manage your registration and/or subscription to our newsletter or other communications;
  • To authenticate the identity of individuals contacting us by telephone, electronic means or otherwise;
  • To understand and assess the interests, wants, and changing needs of consumers, to improve our website, our current products and services, and/or developing new products and services; and
  • To provide personalized products, communications and targeted advertising as well as product recommendations to you. When we collect and use your personal data for purposes mentioned above or for other purposes, we will inform you before or at the time of collection.

Where appropriate, we will ask for your consent to process the personal data. Where you have given consent for processing activities, you have the right to withdraw your consent at any time. We process your personal data to perform a contract to which you are or will be a party. For example, we need to process your personal data to deliver a product or a service you have requested.

Who will it be shared with?

As a global business, we share your personal data internally and with selected third-parties. For example, we share your personal data with third-party service providers, other third-parties, as well as in case of business transfers or legal disclosure. We share your personal data internally and with selected third-parties in the following circumstances: Third-party service providers. In order to carry out your requests, respond to your inquiries, fulfil your orders, provide you with samples or make various other features, services and materials available to you through our website we share your personal data with third-party service providers that perform functions on our behalf, such as companies that: host or operate our website, process payments, analyze data, and postal or delivery services. They have access to personal data needed to perform their functions but may not use it for other purposes. Further, they must process this personal data in accordance with this Privacy Notice and as permitted by applicable data protection laws and regulations. Legal disclosure. We may transfer and disclose your personal data to third-parties:

  • To comply with a legal obligation;
  • When we believe in good faith that an applicable law requires it;
  • At the request of governmental authorities conducting an investigation;
  • To detect and protect against fraud, or any technical or security vulnerabilities;
  • To respond to an emergency; or otherwise
  • To protect the rights, property, safety, or security of third-parties, visitors to our website, or the public.

International data transfers

We share personal data within the company or with third-parties for purposes described in this Privacy Notice. We will only send personal data collected within a restricted legal framework, such as e.g. the European Economic Area (EEA) or Asian Pacific Economic Cooperation (APEC), to countries which have data protection laws that are considered to provide appropriate levels of protection in the restricted legal framework in circumstances such as:

  • To follow your instructions;
  • To comply with a legal duty; or
  • To work with our dealers who we use to help run our business and services.

How do we protect your personal data?

We take the security of your personal data very seriously. We take every effort to protect your personal data from misuse, interference, loss, unauthorized access, modification or disclosure. Our measures include implementing appropriate access controls, investing in the latest Information Security Capabilities to protect the IT environments we leverage, and ensuring we encrypt, pseudonymize and anonymize personal data wherever possible. Access to your personal data is only permitted among our employees and dealers on a need-to-know basis and subject to strict contractual confidentiality obligations when processed by third-parties.

How long do we keep your personal data for?

We will keep your personal data for as long as we need it for the purpose it is being processed for. For example, where you make a purchase online with us we will keep the data related to your purchase, so we can perform the specific contract you have entered and after that, we will keep the personal data for a period which enables us to handle or respond to any complaints, queries or concerns relating to the purchase. We will actively review the personal data we hold and delete it securely, or in some cases anonymise it, when there is no longer a legal, business or consumer need for it to be retained.

What are your rights?

Your rights in relation to your personal data how it is processed. You can exercise these rights at any point. We have provided an overview of these rights below together with what this entails for you. You can exercise your rights by sending an email or submitting a request through the “Contact Us” form on our website.

  • The right to be informed. You have the right to be provided with clear, transparent and easily understandable information about how we use your personal data and your rights. Therefore, we’re providing you with the information in this Notice.
  • The right to access and rectification. You have the right to access, correct or update your personal data at any time. We understand the importance of this and should you want to exercise your rights, please contact us.
  • The right to data portability. The personal data you have provided us with is portable. This means it can be moved, copied or transmitted electronically under certain circumstances.
  • The right to be forgotten. Under certain circumstances, you have right to request that we delete your data. If you wish to delete the personal data we hold about you, please let us know and we will take reasonable steps to respond to your request in accordance with legal requirements. If the personal data we collect is no longer needed for any purposes and we are not required by law to retain it, we will do what we can to delete, destroy or permanently de-identify it.
  • The right to restrict processing. Under certain circumstances, you have the right to restrict the processing of your personal data.
  • The right to object. Under certain circumstances, you have the right to object to certain types of processing, including processing for direct marketing (i.e., receiving emails from us notifying you or being contacted with varying potential opportunities).
  • The right to lodge a complaint with a Supervisory Authority. You have the right to lodge a complaint directly with any local Supervisory Authority about how we process your personal data.
  • The right to withdraw consent. You can withdraw your consent to the processing of your personal data at any time by contacting us.

Further information and advice about your rights can be obtained from the data protection Regulator in your Country.

How do you contact us?

We may be contacted at or by email. If you have any questions or concerns about our Privacy Notice or data processing or if you would like to make a complaint about a possible breach of local privacy laws, please do so by sending an email or submitting a request through the “Contact Us” form on our website.

How do we keep this notice up to date?

We will update this Privacy Notice when necessary to reflect customer feedback and changes in our products and services. When we post changes to this statement, we will revise the “last updated” date at the bottom of this Notice. We will not reduce your rights under this Privacy Notice without your consent.

Last update November 2019

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